I recently completed a research study for a new client, during the course of which I had my first official entirely illiterate respondent. He was up front and honest about it and had been thoughtful enough to bring along a helper to assist him with the confidentiality agreement and paperwork he knew he would be [...]
Welcome to Good Karma Consulting where we hope you will find inspiration in our fresh approach to qualitative research. From the intimate living room environments that afford us a greater glimpse into respondents’ expressions to web-based projective techniques that efficiently and creatively generate insights with impact, we are passionate about continually evolving the art and science of understanding people and helping businesses make better decisions. Join us on the journey to enlightened research...more »